BMW Asia has introduced a special edition of its all-electric luxury sedan, the i7 eDrive50 Singapore Icons Edition, to commemorate two major milestones: Singapore’s 60th anniversary of independence (SG60) and BMW’s 40 years in the country (BMW40).
This unique vehicle captures the spirit of Singapore through its bespoke design and craftsmanship, reflecting both national pride and BMW’s commitment to innovation and individuality.
Finished in a striking Madeira Red, a custom paint inspired by Singapore’s cultural heritage, the car features a multi-layered pearlescent effect that changes tone under different lighting. Complementing the exterior are 21-inch custom-designed multi-spoke wheels with a two-tone finish, adding elegance and a strong road presence.
Inside, the i7 is fitted with Smoke White Merino leather upholstery, chosen to reflect the red and white of the Singapore flag. A standout interior detail is the dashboard inlay, showcasing seven iconic Singapore landmarks including Marina Bay Sands, Gardens by the Bay, and the Merlion—paying tribute to the nation’s identity.
Lars Nielsen, Managing Director of BMW Group Asia, described the car as “a celebration of icons, and an icon in itself.” He said, “This exceptional vehicle celebrates a nation whose journey to excellence mirrors BMW’s own story in Singapore—one built on strong leadership, innovation, and ambition.”
The car has already been sold to Mr. Choo Wai Luen, owner of Kwong Cheong Thye Pte. Ltd., who purchased it in celebration of his company’s 133rd anniversary.
“Every time I look at this masterpiece, I’m reminded of how far we have come as a nation, and how far my family and I have come in building our business,” Mr. Choo shared.
