KUALA LUMPUR, AIA Public Takaful Bhd has named Mohd Asri Omar as its new chief executive officer, effective Aug 11, 2025. With over 27 years of experience in the insurance and takaful industry, Mohd Asri brings extensive expertise in agency distribution, business strategy, legal affairs, and shariah governance.
According to AIA Public Takaful, his leadership will focus on strengthening the company’s Total Shariah Solution proposition — a holistic approach that integrates sustainable, purpose-driven, and professionally delivered financial protection in line with the principles of Maqasid Shariah.
His appointment comes on the heels of the company’s recent milestone of declaring its highest-ever surplus distribution of RM84 million since inception, underscoring its financial strength, agency performance, and customer value delivery.
AIA Malaysia CEO Ben Ng said Mohd Asri’s deep industry knowledge and strong shariah credentials make him well-positioned to lead the takaful operator into its next phase of growth.
“Under his leadership, AIA Public Takaful will continue to be a key growth driver for AIA Malaysia. We aim to expand our professional takaful agency force, protect more Malaysians, and reinforce our purpose of helping customers live healthier, longer, better lives,” Ng said.
Prior to this role, Mohd Asri served as CEO of Hong Leong MSIG Takaful Bhd since 2018, and previously held senior leadership roles at AIA Public Takaful, including head of governance and strategy.
He holds a Master of Business Administration from Universiti Putra Malaysia and a double degree in Shariah (LLBS) and Law (LLB) from the International Islamic University Malaysia.