KUALA LUMPUR, The Malaysian International Food and Beverage Trade Fair (MIFB) is set to make its return from 30 July to 1 August 2025 at the Kuala Lumpur Convention Centre, uniting over 12,000 trade visitors, 500+ companies, and representatives from 50+ countries and regions. With the theme “Future-Ready F&B: Serving the Evolution of Trends,” MIFB 2025 positions itself as ASEAN’s premier event for food and beverage professionals.
This year’s event will highlight cutting-edge innovations that are reshaping the way food is produced, packaged, and consumed. Officiated by YB Datuk Chang Foong Hin, Deputy Minister of Plantation and Commodities, MIFB 2025 will feature signature programmes such as the MIFB Knowledge Hub, MyFoodTech showcase, Malaysian Café Expo, Wine, Spirits & Beer Showcase, and Halal Certification Workshop.
A Vision for the Future of Food: Smart, Sustainable, Scalable
MIFB 2025’s theme will be brought to life through three pillars: Smart, Sustainable, and Scalable. These values guide the Knowledge Hub, which offers in-depth discussions led by global experts. Attendees can expect sessions on topics like AI in food production and cold chain innovations to support food security. Entry is free for registered guests on a first-come, first-served basis.
The sustainability agenda will be front and center, covering trends such as plant-based alternatives, zero-waste packaging, and ethical sourcing. MIFB will also spotlight scalable solutions tailored for SMEs, helping them grow without compromising on quality or environmental standards.
Highlight Zones & Live Experiences
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MyFoodTech: Showcasing breakthroughs in processing, logistics, and packaging.
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Halal Certification Workshop & Clinic: Offers practical guidance for local and global brands on navigating Malaysia’s halal standards.
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Gastronomic Sensory Hub: Features live cooking demos by Chef Ikhwan and the MalaysiaPCA National Culinary Team, celebrating Malaysia’s culinary excellence.
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Malaysian National Coffee Championship (MNCC): In partnership with MSCA, this live event gathers the country’s top baristas and brewers to celebrate specialty coffee culture.
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Wine, Spirits & Beer Showcase: Curated with Crafted, this new zone explores viticulture, tasting techniques, and global wine varieties for both professionals and enthusiasts.
Why Attend?
Whether you’re a seasoned F&B business, a startup, or an industry enthusiast, MIFB 2025 is a valuable platform to connect, learn, and grow. With a future-focused agenda, global participation, and dynamic activations, this event is a must-attend for those aiming to lead in the evolving F&B landscape.
👉 For details and registration, visit https://mifb.com.my.
