PETALING JAYA, XOX Technology Bhd has announced the appointment of Mohd Effendi Mat Aris, 38, as its new Chief Executive Officer, effective immediately. He takes over the role from Azril Aliuddin, who stepped down in May last year to pursue other professional commitments.
In a filing with Bursa Malaysia, the company highlighted Mohd Effendi’s extensive experience spanning more than two decades across the public sector, private enterprises, and non-governmental organisations. His diverse background is expected to bring a fresh strategic perspective to the group as it continues to expand its footprint in the technology and digital services space.
Prior to joining XOX, Mohd Effendi served as the Deputy Head of the Intelligence Section at the National Anti-Financial Crime Centre (NFCC), operating under the Prime Minister’s Department. In this capacity, he was responsible for coordinating intelligence efforts and inter-agency enforcement operations aligned with Malaysia’s anti-money laundering and counter-financing of terrorism (AML/CFT) initiatives.
His leadership at NFCC was marked by significant contributions to the development of Malaysia’s financial crime intelligence network and collaborative frameworks between enforcement bodies.
In addition to his new role at XOX, Mohd Effendi was recently appointed as an Independent Non-Executive Director of Heitech Padu Bhd on July 25, further underscoring his growing presence in Malaysia’s corporate sector.
XOX said it looks forward to leveraging Mohd Effendi’s expertise and leadership to drive innovation, improve operational efficiency, and explore new growth opportunities for the group.
