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Primax, IAdea Enters Partnership to Revolutionise Smart Meeting Solutions

TAIPEI: Primax Electronics and IAdea have announced a strategic partnership to invest in and develop cutting-edge smart meeting solutions that aims to position both companies as leaders in the smart conference ecosystem.

Primax has long been dedicated to visual, audio, and interface integration technologies. With its strong manufacturing capabilities and AI development experience, the company provides customers with high-quality products.

According to Frost & Sullivan’s 2024 market report, the video conferencing devices market is projected to grow at an annual rate of 16.8% to reach US$7.7 billion (RM36.25 billion) by 2028.

As businesses increasingly seek to enhance meeting efficiency and reduce costs, new market opportunities will emerge through the integration of artificial intelligence, big data, and cloud computing in smart meeting management.

IAdea focuses on smart workplace system integration and product development. Its cloud-based smart meeting device management (MDM) solution enables IT administrators to remotely manage, monitor, and troubleshoot devices via a centralized platform.

IAdea’s security-enhanced embedded platforms benefit businesses by improving device manageability, extending equipment lifespan, and reducing IT management and deployment costs.

Primax specialises in the development and manufacturing of visual, audio, and interface integration technologies. Through continuous innovation and R&D efforts, Primax applies its advanced technologies to a range of audio and video conferencing products, ensuring high-quality meeting solutions that meet customer demands for top-tier performance and reliability.

IAdea and Primax are committed to infusing more innovation and value into smart meeting solutions.

IAdea Co-Founder and CEO John Wang stated, “In the post-pandemic era, businesses face numerous challenges introduced by flexible work arrangements.

“We are excited to combine IAdea’s expertise in smart workplace AIoT and cloud platforms with Primax’s leading manufacturing capabilities and audio/visual/interface technologies to launch smart meeting products with cloud-based management and security features,” he said, highlighting that it will add tremendous value to Taiwan’s electronic industry and allow the partnership to tap into emerging market opportunities.

Meanwhile, Primax Senior Director, Janet Wang said, “Primax is committed to providing customers with a one-stop integrated video conferencing solution. Through advanced manufacturing and a professional R&D team, combined with IAdea’s cloud management system, we are creating an integrated video conferencing solution from the cloud to the edge to meet various customer needs.”

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