Traveloka, Southeast Asia’s premier travel platform, has forged a strategic partnership with Filipino low-cost carrier Cebu Pacific (CEB) to enhance tourism in the Philippines. By integrating an application programming interface (API) into Traveloka’s app, this collaboration will allow inbound travelers to easily book CEB flights, simplifying travel planning to the Philippines.
CEO of Transport Traveloka during the signing momentum at the Cebu Pacific office.
In line with Traveloka’s mission to aid Southeast Asia’s tourism recovery post-pandemic, this initiative aims to bolster Philippine tourism, making it more accessible for international visitors to discover the country’s vibrant destinations.
The Philippines’ tourism sector has shown remarkable growth, with the Department of Tourism recording over 5.4 million foreign visitors in 2023 and aiming for 7.7 million in 2024. Reflecting this trend, Traveloka reported a 2.5-fold increase in searches for the top five Philippine airports in 2024 compared to the previous year. Popular destinations on the Traveloka platform include Manila, Laguindingan, Cebu, Davao, Boracay, and Palawan.
Iko Putera, CEO of Transport Traveloka, stated, “Traveloka recognizes the Philippines’ immense potential for sustainable tourism. We invite travelers from Malaysia and Southeast Asia to explore the Philippines. Our partnership with Cebu Pacific, a leading and affordable airline, will offer diverse travel options and foster innovation to provide the best solutions for our customers. We are committed to driving growth in the tourism industry both in the Philippines and the wider region.”
Xander Lao, President and Chief Commercial Officer of Cebu Pacific, expressed, “We are thrilled to collaborate with Traveloka to support local tourism and facilitate easier travel to the Philippines. The Philippines boasts some of the world’s best beaches, stunning landscapes, and rich cultural heritage. We invite global travelers to fly with Cebu Pacific and experience our country’s beauty, now more accessible through our partnership with Traveloka.”
Discover the Magic of the Philippines
The Philippines, renowned for its diverse attractions, offers something for every traveler. From diving and snorkeling in the marine paradise of Coron Island in Palawan to unwinding on Boracay’s famous white sand beaches, the Philippines caters to both adventurers and those seeking tranquility. The historic city of Vigan, with its unique blend of Filipino and Spanish architecture, offers a captivating journey into the past.
Visitors can find serenity in Bohol’s natural landscapes, engage in thrilling activities in Davao, or savor local delicacies in Bacolod. Art enthusiasts will appreciate the collections at Manila’s National Museum of Fine Arts and the National Museum of Natural History. For spiritual journeys, the Manila Cathedral, San Agustin Church, and Quiapo Church, home to the revered Black Nazarene, offer serene experiences. Discover more about these hidden gems on Traveloka.
Traveloka has also observed a fivefold increase in bookings for Cebu Pacific flights from Southeast Asian travelers compared to the previous year. Notably, Malaysia ranks among the top six countries with the highest number of travelers to the Philippines, followed by Vietnam, Singapore, Thailand, Indonesia, and Australia.
This partnership between Traveloka and Cebu Pacific provides international travelers with more flight options to explore the Philippines’ stunning tourist spots. To further facilitate travel planning, Traveloka offers special deals and updates through its app and official social media channels.
