ESG

KUALA LUMPUR: As Malaysians observe the Holy Month of Ramadan, Hilton Kuala Lumpur, Hilton Petaling Jaya, DoubleTree by Hilton Damai Laut Resort, and DoubleTree by Hilton Putrajaya Lakeside are reinforcing their commitment to sustainability, expanding the Hilton “Green Ramadan” initiative and leveraging cutting-edge AI technology to combat food waste. This initiative addresses the critical issue of food waste, a significant contributor to global carbon emissions, while catering to the growing demand for sustainable travel experiences. According to research by the United Nations Environment Programme (UNEP), a significant one-third of the world’s food goes to waste, contributing to 8-10% of global greenhouse gas emissions. Furthermore, the food industry accounts for approximately 30% of global carbon emissions. Currently, Malaysia ranks fourth in the region for food waste after Laos, Thailand and Cambodia, with a rate of 81 kg of food waste generated per person per year, according to the latest report from the UNEP in 2024. In line with Hilton’s Travel With Purpose 2030 goals, the Green Ramadan initiative combines Hilton’s strategy to create positive environmental and social impact across its operations, supply chain and communities, UNEP’s ‘Recipe of Change’ Sustainable Ramadan campaign, and Winnow’s AI technology in food waste tracking. Building on the success of last year’s Green Ramadan initiative at Hilton Kuala Lumpur and DoubleTree by Hilton Shah Alam i-City, which achieved a significant reduction of 64% in food waste, this year’s program includes Hilton Kuala Lumpur, Hilton Petaling Jaya, DoubleTree by Hilton Damai Laut Resort and DoubleTree by Hilton Putrajaya Lakeside. “At Hilton, sustainability is more than a commitment, it is a responsibility, and Ramadan presents an important opportunity to take meaningful action,” said Jamie Mead, senior director of operations of South East Asia at Hilton. “By expanding the Hilton Green Ramadan initiative across Malaysia and leveraging AI-driven food waste reduction, we aim to drive change through minimizing waste, lowering our carbon footprint, and paving the way to more sustainable hospitality. Through these efforts, we hope to inspire both our guests and the industry to embrace more sustainable dining practices, ensuring that our celebrations are not only abundant but also mindful of the planet.” Embracing the UNEP Recipe of Change 2025 slogan, “Half the Food Waste, Double the Blessings,” these hotels have implemented a comprehensive suite of operational innovations and guest-facing initiatives to drive meaningful food waste reduction. During Iftar buffets, which traditionally feature abundant food offerings, Winnow’s AI-powered food waste tracking system provides real-time insights into food waste, allowing kitchen teams to make precise adjustments to food preparation and production. This system effectively tracks both pre-consumer (spoilage, prep waste, overproduction) and post-consumer (plate) waste. The kitchen teams at these participating hotels leverage Winnow’s detailed reports to optimize operations. These reports highlight most wasted ingredients, waste patterns, financial impact, and ingredient usage trends. By analyzing guest demographics, the teams can also adjust menus to better align with preferences, ensuring both guest satisfaction and environmental responsibility. Other strategies include smaller portion sizes, live cooking stations, and artfully reduced food displays, all aimed at raising awareness about food waste. The introduction of carbon emission labelling at buffet stations empowers diners to make climate-friendly food choices. Additionally, each participating hotel is championing a ‘Green Ramadan’ by implementing innovative sustainability practices tailored to their individual operations. As part of this collective effort: Hilton Kuala Lumpur has partnered with Vision Waste Disposal Sdn Bhd to transform biodegradable waste into biogas which in turn generates renewable energy. Hilton Petaling Jaya is offering Iftar and Sahur menus that feature wholesome vegetarian options and incorporate low-waste practices to minimize food waste without compromising quality. DoubleTree by Hilton Damai Laut Resort utilizes an on-site composting machine to transform all food waste into natural fertilizer, creating a self-sustaining ecosystem for its lush gardens. DoubleTree by Hilton Putrajaya Lakeside is committed to comprehensive sustainability practices and minimizing waste by repurposing kitchen scraps. Trimmings and excess ingredients like vegetable and fruit peel are turned into pickle, fritter batter, condiments, dry rub and more.   Hilton’s Green Ramadan initiative, which was launched in 2023 across several key markets in the Middle East, has demonstrated remarkable success with a 61% reduction in food waste within 30 days. In 2024, the program expanded to 32 hotels across seven countries, resulting in a further 21% reduction against the 2023 baseline. By collaborating with suppliers and partners, Hilton promotes responsible conduct throughout its supply chain. The company utilizes tools like the award-winning, industry-leading LightStay system to track and report on its progress, ensuring it remains on track to achieve its 2030 goals.

As the world grapples with the ever-evolving challenges of climate change, Malaysia remains resolute in its commitment to the Paris Agreement even as key global players have chosen to step back from this critical accord. For Malaysia, climate action transcends politics—it is a moral imperative for our people and planet. As a nation, we will continue to honour the principles of the Paris Agreement, setting an example of steadfastness in the global climate dialogue. Despite contributing just 0.8% of global greenhouse gas emissions, Malaysia has consistently sought to lead by example and push the envelope. At COP29 in Baku, Azerbaijan, the Ministry of Natural Resources and Environmental Sustainability (NRES) reaffirmed Malaysia’s leadership role by actively engaging in negotiations, fostering collaborations, and showcasing our determination to push forward bold climate action. These efforts highlight not only our sense of responsibility but our aspiration to inspire and unite the global community towards a sustainable future. COP29 saw the establishment of a new global climate finance target of USD300 billion annually until 2035—a landmark decision that Malaysia strongly supports and welcomes. The operationalisation of the Loss and Damage Fund was another critical milestone, ensuring much-needed assistance for vulnerable nations. Malaysia’s negotiators were instrumental in advocating for equitable resource distribution, underscoring the need for developed nations to honour their commitments. Malaysia also leveraged COP29 as an opportunity to enhance regional partnerships, particularly within ASEAN, whose Chairmanship we hold this year. The nation played a crucial role in advancing the ASEAN Common Carbon Framework, which seeks to promote sustainable energy and low-carbon economies across Southeast Asia. This initiative highlights our commitment to proactively strengthen regional collaboration while establishing ASEAN as a cohesive voice in global climate discussions. Malaysia is likewise finalising its National Climate Change Bill and preparing the third revision of Nationally Determined Contributions (NDC 3.0) with more ambitious targets, reinforcing its commitment to the Paris Agreement’s goal of achieving net-zero emissions by 2050. Malaysia’s National Adaptation Plan (MyNAP), supported by the Green Climate Fund – an operating entity under the Financial Mechanism of the UNFCCC, will further enhance our capacity to address climate vulnerabilities, including flooding and coastal erosion. These initiatives embody the Madani government’s commitment to safeguarding both people and ecosystems. Further cementing Malaysia’s climate strategy, the government is developing the National Carbon Market Policy, which will provide strategic direction for carbon trading initiatives. By operationalising Article 6 of the Paris Agreement, Malaysia seeks to become a leader in compliance-based carbon markets, aligning economic growth with emissions reductions. As ASEAN Chair in 2025, Malaysia aims to amplify the region’s collective voice on climate action, emphasising inclusivity and sustainability. At COP30 in Belem, Brazil, we will present the ASEAN Joint Statement on Climate Change, advocating for regional solidarity, sustainable development, and financial support. Malaysia will also advance the development of the Southeast Asia Alliance negotiation bloc (Group SEA) to strengthen ASEAN’s influence in global climate negotiations. Our nation is committed to operationalising the ASEAN Carbon Framework to guide member states toward carbon neutrality while ensuring no one is left behind. Malaysia continues to uphold its responsibility as a leader in global climate action, guided by the principles of justice, sustainability, and regional solidarity, in line with Malaysia’s Madani framework for shared prosperity. In short, we remain committed to regional solidarity, shaping global climate policies, and achieving the net-zero target together. Looking ahead to COP30, Malaysia is resolutely focused on advancing ambitious climate goals, strengthening global partnerships, and highlighting the intrinsic link between climate action and biodiversity conservation. As one of the world’s most biodiverse nations, Malaysia recognises that protecting our natural ecosystems is integral to our climate strategy. The upcoming global conference provides a pivotal opportunity to consolidate our achievements, reinforce our commitment to safeguarding biodiversity, and outline the next steps in our sustainability journey. Malaysia’s journey underscores the importance of collective action in combating climate change. While we have made significant strides, developed nations must step up to provide the necessary resources, technology, and capacity-building support. Only through equitable collaboration can we achieve a just transition that leaves no one behind. Climate change is a challenge we cannot ignore, regardless of geopolitical rivalries or political partisanship. As such, the world must continue to unite and act if there is to be any hope for the human race at all. As we prepare for COP30, Malaysia remains steadfast in its mission to lead with purpose and integrity. Although others may waver, our commitment to the Paris Agreement is sacrosanct, and our vision for a sustainable future remains clear. Still, if all nations can unite, we can hope to create a world that honours the principles of equity, resilience, and hope for generations to come.

ELMINA RAINFOREST KNOWLEDGE CENTRE: The Tropical Rainforest Conservation and Research Centre (TRCRC) and the Alliance of Bioversity International and CIAT (Alliance), in partnership with the UK Mission to ASEAN, officially launched the Seed to Tree project on 11 March 2025. This initiative aims to enhance seed supply for large-scale forest restoration through a comprehensive restoration toolkit, ensuring the right species and seeds are selected for the right sites in both present and future climate conditions. The launch event was officiated by Datuk Dr. Ching Thoo A/L Kim, Secretary-General of the Ministry of Natural Resources and Environmental Sustainability, who delivered the opening speech. Distinguished guests included Hon. Catherine West MP, Minister for the Indo-Pacific, Foreign, Commonwealth and Development Office (FCDO), and His Excellency David Wallace, Acting High Commissioner (Chargé d’Affaires) at the British High Commission in Kuala Lumpur. The event brought together key stakeholders, including state and non-state restoration actors, representatives from the British High Commission and FCDO, and members of the Orang Asli community, who play a crucial role in strengthening seed value chains. In his address, Dr. Ching emphasized the importance of the Seed to Tree project in supporting Malaysia’s conservation efforts. He highlighted that the project is not just about planting trees but about planting a future—one that strengthens biodiversity and builds climate resilience for generations to come. He also underscored Malaysia’s commitment to nature-based climate solutions, referencing the successful early completion of the National 100 Million Tree Planting Campaign, amendments to the Forestry Act, and the upcoming Climate Bill, all of which align with ASEAN’s regional conservation goals. Minister West emphasized the project’s impact as a model of UK-Malaysia collaboration, particularly in integrating Indigenous communities into climate action. She noted that climate responses must include Indigenous peoples and local communities for them to be truly effective. Ignoring their wisdom, she warned, would be a grave mistake. She expressed particular satisfaction that the project supports Orang Asli livelihoods and recognizes their heritage as custodians of the forests, including the crucial role of women. Closing her remarks, she referenced an old saying that the best time to plant a tree was 30 years ago, and the second-best time is today. She stressed that this is exactly what the project seeks to do—planting seeds today for the trees of tomorrow. Following Minister West’s speech, guests enjoyed a traditional nose flute performance by Encik Raman Bah Tuin, a member of the Semai tribe. Dr. Riina Jalonen, Project Lead for Seed to Tree, highlighted the challenges in Malaysia’s forest restoration seed supply systems, comparing them to other ASEAN nations. She pointed out that the lack of high-quality tree seeds for restoration is a global issue, affecting Malaysia as well. Citing international studies, she noted that nearly 50% of restoration practitioners report difficulty accessing the right species, forcing them to use fewer or alternative species than originally planned. Strengthening seed supply networks, she emphasized, will be crucial for large-scale forest restoration. The Seed to Tree project seeks to address this by improving market access, fostering research-driven innovations, and developing a comprehensive restoration toolkit that ensures the selection of climate-resilient tree species. The project also focuses on enhancing monitoring, reporting, and verification tools to track restoration value chains from seed collection to planting. Strengthening seed supply chains will improve predictability and support ground-level restoration efforts. A key component is fostering partnerships with Indigenous communities and forest-dependent groups to increase the availability of high-quality native seeds while also creating jobs and generating income for these communities. Dr. Dzaeman Dzulkifli, Executive Director of TRCRC, emphasized the need for a holistic approach to reforestation beyond focusing solely on a few ‘champion species.’ While some species receive significant attention, he explained, the entire ecosystem and its biodiversity must be protected. He also highlighted the role of technology in restoration efforts, noting that local partners must have access to the best available tools, such as Diversity for Restoration and MyFarmTrees (MFT). Making this data accessible, he stressed, is key to effective restoration. Concluding the event, Dr. Dzaeman issued a call for collaboration, inviting stakeholders to join the upcoming multi-stakeholder platform for Seed to Tree. He underscored that forest restoration cannot happen in silos, emphasizing the need for collaboration, knowledge-sharing, and long-term commitment. He welcomed all interested parties to join in shaping the future of forest restoration in Malaysia and ASEAN. Since its inception, Seed to Tree has engaged 21 non-state actors, 60 Indigenous representatives, and 11 government agencies. A key milestone has been the identification of 364 native tree species, sourced through databases and direct consultations with Jahai, Temiar, and other Indigenous communities. This ensures that restoration efforts integrate both scientific research and Indigenous ecological knowledge, strengthening Malaysia’s forest resilience.

HONG KONG: Rosewood Hotel Group (“the Group”) proudly announces that it has achieved multisite sustainability certification by Bureau Veritas, an accredited certification body of the Global Sustainable Tourism Council (GSTC). This milestone covers 47 properties across its three brands—Rosewood Hotels & Resorts, New World Hotels & Resorts, and Carlyle & Co.—reinforcing the Group’s commitment to responsible hospitality. Among the certified properties, twelve are the first in their respective countries—including the Bahamas, Bermuda, Canada, Lao P.D.R., Mexico, New Zealand, Saint-Barthélemy, and the British Virgin Islands—to receive the GSTC seal of approval. The certification follows rigorous audits conducted by Bureau Veritas, validating the Group’s adherence to the highest sustainability standards. The GSTC certification affirms that Rosewood Hotel Group’s operations and guest experiences align with four key sustainability pillars: effective management, social and economic benefits for local communities, cultural heritage preservation, and environmental responsibility. Sustainability is deeply embedded in the Group’s philosophy, reflected in eco-conscious culinary programs, educational guest initiatives, sustainable design that honors local craftsmanship, and partnerships that support local livelihoods. “At Rosewood, we strive to create experiences that are not only exceptional but also responsible,” said Mehvesh Mumtaz Ahmed, Vice President of Impact and Sustainability at Rosewood Hotel Group. “This GSTC certification is a testament to our unwavering commitment to sustainability across all facets of our business—from hiring and supply chain practices to procurement and design.”   Randy Durband, CEO of the Global Sustainable Tourism Council, added: “We congratulate Rosewood Hotel Group on achieving GSTC certification across its portfolio. Notably, twelve of its certified properties are among the first in their respective countries to attain this prestigious recognition. This achievement sets an inspiring precedent for the hospitality industry, demonstrating the importance of credible, externally verified sustainability practices.” The certification is a key milestone in Rosewood Impacts, the Group’s sustainability roadmap designed to foster positive change for both communities and the planet. In 2025, Rosewood Impacts will continue its sustainability journey by launching a group-wide carbon neutrality initiative, expanding its Impact Trailblazers program to five additional properties, and introducing more purpose-driven dining experiences. Rosewood Hotel Group remains steadfast in its mission to build a future where hospitality enriches both people and place, setting new benchmarks for responsible luxury.

KUALA LUMPUR: Solarvest Holdings Berhad (“Solarvest”) has announced a strategic collaboration with Asia OneHealthcare group (A1Health) to drive renewable energy adoption within Malaysia’s healthcare sector. As part of this initiative, Solarvest, a leading clean energy infrastructure developer, will install solar photovoltaic (PV) systems across several A1Health hospitals, including Ara Damansara Medical Centre, Bukit Tinggi Medical Centre, ParkCity Medical Centre, and Subang Jaya Medical Centre. Both organizations are also actively exploring opportunities for further expansion across the country. Expanding Clean Energy Infrastructure in Healthcare This partnership builds upon Solarvest’s established presence in the industry, having successfully implemented solar infrastructure in 14 A1Health hospitals. This includes 10 Columbia Asia Hospitals, with the latest four hospitals joining the initiative. With an additional 611 kWp of solar installations, these hospitals are expected to generate nearly 800,000 kWh of clean energy annually. To date, A1Health’s cumulative solar PV generation exceeds 5,000,000 kWp, reinforcing its commitment to integrating renewable energy solutions into healthcare operations. The transition to solar power is projected to yield cost savings of over RM2.7 million while reducing approximately 3,200 tonnes of carbon emissions per year. Driving Sustainability in Healthcare Davis Chong Chun Shiong, Executive Director and Group Chief Executive Officer of Solarvest, emphasized the significance of this initiative: “Healthcare facilities operate around the clock, consuming two to three times more electricity than commercial buildings, making energy efficiency critical for operational resilience and sustainability. The Malaysian healthcare sector accounts for approximately 5% of the country’s total electricity demand. Our collaboration with A1Health highlights our commitment to advancing clean energy adoption across the healthcare sector and beyond. By integrating solar infrastructure, hospitals can reduce electricity costs by up to 30% while significantly cutting carbon emissions by thousands of metric tons annually. This initiative not only enhances hospital operations but also sets a precedent for a greener, more sustainable healthcare future.” Mandy Phang, Group Head of Marketing, Communications & Sustainability at A1Health, echoed similar sentiments: “Our partnership with Solarvest marks a significant step in integrating renewable energy solutions into our operations, reinforcing our commitment to reducing carbon emissions and driving long-term cost efficiencies. Together, we are strengthening our environmental responsibility and ensuring a more sustainable healthcare ecosystem that benefits our patients, staff, and the communities we serve.” A Sustainable Future for Healthcare The adoption of solar PV systems in healthcare facilities reduces reliance on conventional energy sources while setting a new benchmark for sustainability-driven healthcare operations. The collaboration between Solarvest and A1Health not only delivers long-term environmental and financial benefits but also aligns with Malaysia’s broader goal of achieving net-zero emissions by 2050. Through this initiative, Solarvest continues to lead the energy transformation, empowering industries across Malaysia with cleaner and more efficient energy solutions.

SINGAPORE : In a powerful statement on gender diversity in aviation, Scoot, the low-cost subsidiary of Singapore Airlines (SIA), operated a special flight TR676/677 from Singapore to Chiang Mai and back with an all-female crew in celebration of International Women’s Day. The flight was led by Captain Vanessa Khaw and First Officer Robyn Alexander, supported by a dedicated cabin crew including Malaysian crew member Siti Zubaidah, who has been with Scoot for over six years. Reflecting on her journey, Siti shared, “My journey at Scoot has been one of growth and inspiration. With great mentors and a supportive team, I’ve learned that with passion and determination, women can soar to great heights in aviation and beyond.” The initiative highlights the increasing presence of women in aviation, an industry traditionally dominated by men. As the world marks International Women’s Day, Scoot reaffirms its commitment to fostering an inclusive environment where individuals of all genders can thrive and achieve their aspirations in aviation.

SINGAPORE: MVGX Tech Pte Ltd (MVGX), a subsidiary of Alpha Ladder Group and a leader in sustainability solutions, and the World Free Zones Organization (WFZO), the global body representing 1,600 free zones and industrial parks, have signed a landmark agreement to accelerate sustainability adoption across Free Zones worldwide. Through this collaboration, Free Zones will gain access to internationally recognised sustainability frameworks, enabling them to implement robust sustainability management systems and attain the Sustainable Industrial Park (Free Zone) Certification, a key benchmark for green industrial park development. Aligned with ISO 37101, the Management System for Sustainable Development in Communities, and PAS IP 8848, the framework for Sustainable Industrial Park management systems, this initiative underscores a commitment to fostering sustainable, future-ready industrial ecosystems. The signing ceremony in Dubai signals a major push towards sustainable transformation, as Free Zones worldwide move to align with global environmental, social, and governance (ESG) standards and future-proof their operations. Helping Free Zones Achieve Global Sustainability Standards As part of this partnership, MVGX and WFZO will champion the adoption of the Sustainable Industrial Park (Free Zone) Standard (PAS 8848:2024), encouraging WFZO members to integrate structured sustainability practices within their operations. To facilitate this, MVGX will provide capacity-building programs, consulting services, and hands-on certification support, equipping Free Zones with the expertise needed to implement effective sustainability management systems. The initiative will also help Free Zones secure dual certification in ISO 37101 (Sustainable Development in Communities) and PAS IP 8848 (Sustainable Industrial Park Free Zone Standard), reinforcing their commitment to globally recognized sustainability benchmarks. Defining the Path to Sustainability: WFZO and MVGX’s Roles Under this partnership, WFZO will take the lead in promoting the Sustainable Industrial Park (Free Zone) Standard across its global network, encouraging Free Zones to integrate sustainability into their operations. It will organize capacity-building events and workshops, providing Free Zones with the knowledge and resources needed to participate in the certification process. Additionally, WFZO will serve as the key liaison between MVGX and Free Zones, ensuring seamless communication and coordination. MVGX, on the other hand, will drive the technical execution by developing specialized training programs, sustainability assessments, and improvement roadmaps for Free Zones. It will provide hands-on consulting, guiding Free Zone teams through gap analyses, sustainability project implementation, and certification preparation. From documentation support to third-party certification reviews, MVGX will ensure Free Zones meet globally recognized sustainability standards. Why This Matters to Free Zones and the Global Economy Free Zones and Industrial Parks play a critical role in global trade, contributing to economic growth, industrial development, and cross-border commerce. However, as sustainability becomes a defining factor in investment decisions, supply chain partnerships, and regulatory compliance, Free Zones that do not embrace sustainability risk falling behind. Ms Lily Hong, Chief Executive Officer and Co-Founder of MVGX, emphasized the importance of the partnership, stating, “This agreement underscores our shared commitment to sustainability in industrial zones. By leveraging MVGX’s expertise in sustainability consulting and WFZO’s extensive global network, we aim to provide Free Zones with the necessary tools and guidance to achieve internationally recognized sustainability certifications. This partnership is a critical step in accelerating the transition to greener industrial practices worldwide.” “This collaboration marks a significant step toward integrating carbon markets within free zones, enabling enterprises to actively participate in global carbon reduction efforts,” said Dr. Samir Hamrouni, Chief Executive Officer of World Free Zones Organization. “By establishing unified carbon credit standards and digital trading systems, we are fostering a more sustainable and economically resilient future for free trade zones worldwide.” This partnership between MVGX and WFZO provides Free Zones with a clear roadmap to sustainability compliance, strengthening their appeal to global investors and businesses. By offering direct access to cutting-edge sustainability knowledge and best practices, it empowers Free Zones to future-proof their operations while aligning with global ESG regulations. With sustainability now shaping the future of trade, this collaboration ensures Free Zones remain competitive, resilient, and positioned for long-term success.

KUALA LUMPUR: Senior Aerospace UPECA, a subsidiary of Senior plc and a leading manufacturer of high-tech components and systems, has signed an agreement with DHL Express to adopt the GoGreen Plus service. This partnership enables UPECA to invest in sustainable aviation fuel (SAF), cutting up to 30% of carbon emissions from its time-definite international shipments. “At UPECA, we believe SAF is one of the most promising solutions for decarbonizing long-haul flights,” said Kavan Jeet Singh, Chief Executive Officer of UPECA. “It is compatible with existing aircraft, making it a viable option to accelerate the transition towards sustainable aviation. We are excited to partner with DHL Express through GoGreen Plus and contribute to the growth of a commercially viable market for renewable energy.” GoGreen Plus is the only solution in the global express logistics industry that allows customers to use SAF to reduce their Scope 3 emissions—indirect greenhouse gas emissions from supply chain activities. Derived from sustainable feedstocks like used cooking oil and other residues, SAF can lower lifecycle carbon emissions by approximately 80% compared to conventional jet fuel. UPECA’s subscription to GoGreen Plus applies across its international trade lanes, covering key markets in Europe and North America. This move aligns with growing concerns about aviation’s impact on global emissions. According to the International Energy Agency, aviation has been the fastest-growing source of CO₂ emissions in transport over recent decades, surpassing rail, road, and sea travel. The push for SAF adoption is critical to achieving the International Air Transport Association’s (IATA) goal of making SAF 50% of global aviation fuel consumption by 2050. “SAF is a key driver in creating cleaner air mobility, but scaling its production and adoption remains a challenge,” said Julian Neo, Managing Director of DHL Express Malaysia and Brunei. “Having UPECA onboard reflects the growing commitment among businesses to explore innovative pathways for a green transition. These partnerships are vital in making SAF more accessible and affordable at the speed required to address today’s climate challenges.” Launched in 2023, GoGreen Plus is made possible through strategic partnerships with bp and Neste to procure up to 800 million liters of SAF, along with an agreement with World Energy to purchase up to 668 million liters via sustainable aviation certificates. With air freight accounting for approximately 70% of DHL Group’s carbon footprint, sustainable air transport solutions remain a priority in its mission to drive low-emission logistics.

KUALA LUMPUR: Hari Raya celebration is the annual key practice of Zakat-alFitr, a charitable donation given to those in need to ensure everyone can partake in the festivities regardless of their financial circumstances. It demonstrates the spirit of compassion and solidarity among Muslims, with many supporting those less fortunate, strengthening the sense of community and togetherness. In line with this act of kindness, TOP, the No.1 detergent brand in Malaysia1 proudly launches the #TOPBerkongsiRezeki campaign, which will run exclusively at MYDIN from 1st March to 31st April 2025. This heartfelt initiative aims to provide Raya celebrants the opportunity to give sadaqah (voluntary charity), which holds a special significance during the holy month of Ramadan, as it is believed the rewards for good deeds are multiplied during this blessed month. As such, celebrants are encouraged to engage in various forms of charity, including Raya necessity to those in poverty and offering financial assistance to those in need. #TOPBerkongsiRezeki hopes to gather help from generous Malaysians to support underprivileged communities through a combination of cash donations, product contributions, and social engagement proceeds. These charitable contributions will ensure children, women, and families in need are being taken care of during this festive season.   During the campaign period, RM0.10 from each purchase of TOP detergent at MYDIN will be donated to charitable organizations, such as MYDIN Prihatin, Rumah Aman Children’s Home and Rumah Safiyyah. Total funds raised will be distributed as RM20,000 in cash, plus RM2,000 worth of TOP products will be given to charity homes and shelters.   Additionally, TOP will donate RM0.50 for every ‘like’ clicked for TOP Silky Miracle video on the brand’s Malaysia Facebook. This initiative aims to drive more awareness and participation in this meaningful campaign to support those in need. Link : https://www.facebook.com/TOPdetergentMY